Maldives.

Gili Lankanfushi is a luxury resort in the Maldives which marries an environmentally-friendly approach and an elevated guest experience with a service promise of premium hospitality. The company wanted to highlight their philosophy and demonstrate how it is lived in the resort's daily operations. The goal was to spotlight their commitment to luxury service as well as grounding in environmental conscience.

client
Gili Lankanfushi
Platform
Social Media
Website
deliverables
Ideation, Concept, Production, Photography

Solution.

Researching the business, we saw that we could go beyond showcasing this resort’s luxury rooms and high-end facilities. After meeting their highly personable chef, Hari Govindaraj, we realised that with his authenticity and genuine passion for sustainability, he embodied everything Gili Lankanfushi wanted to say. We came up with the idea of having chef Hari tell his story. The resulting video is warm, personal and candid, drawing an emotional connection between the resort and their audience.


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Outcome.

The client loved that this video – along with the raft of associated shareable visual and audio assets we created – were highly effective when pushed across platforms. They found its sense of human connection deepened the emotional bond with their customer base and increased awareness of their values among their social media following.


Meesta Maldives: Birds-Eye-View
Meesta Maldives: Lady in red
Meesta Maldives: Relaxing in the Hammock
Meesta Maldives: Room with a view
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The beauty of Gili.

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Credits.

Client

Hyatt Regional

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

Client

Hyatt Regional HQ Hong Kong

"Professional and creative. Takes time to understand objectives and desired outcomes and translating that into beautiful story-telling."
Siew Hoon Yeoh, Founder of WiT